The word SONDER is defined as the moment of realization that complete strangers are living lives as rich and complex as your own. Inspired by this concept, a small group of creatives known as the ANYWHERE COLLECTIVE designed a sold-out, eight-part immersive experience that brought 200 strangers together for a night of serendipity, connection, and wonder.
I led the design of the welcome, entrance, and closure moments of this experience, which hinged on the gifting of 200 letters written from strangers, to strangers.
I love nothing more than talking about what I learned from reading every single one of these letters. Please ask me to tell you this story.